

Fitness & Wellness Clubs
Gym & Club Management Platform
An end-to-end management platform built for modern fitness and wellness clubs. From client onboarding, memberships and reservations to lockers, access control, POS, inventory and AI-powered client assistance, the system connects the entire club operation within one centralized experience.

01 The challenge
10
Operational modules in a single system
Clubs run on more systems than they should. Reception works in one tool, memberships in another, bookings in a third, and lockers, access and payments often sit outside all of them.
When those systems do not share a record, the front desk cannot answer a simple question without opening four screens. Membership status does not reach the door. A locker is assigned in one place and billed in another. Staff spend their attention on reconciling tools rather than on the member standing in front of them.
The brief was one operational system for the whole club, from the first check-in through long-term engagement, with every module reading from the same member record.
02 What we did
- 01
Reception management
Front-desk teams get quick access to members, check-ins, bookings, payments, services and the daily operational actions, in one place rather than across several tools.
- 02
Client management
Complete client profiles hold membership information, activity, reservations, services, locker details and the notes that matter, so any member of staff can pick up where the last one left off.
- 03
Membership management
Plans, validity, renewals, remaining sessions, freezes, restrictions and status are managed together, so the commercial rules and the operational reality never drift apart.
- 04
Reservations and scheduling
Classes, facilities, trainers, appointments and other club resources are booked from one centralised calendar rather than a spreadsheet per resource.
- 05
Services management
Additional paid offerings such as personal training, massage, physiotherapy and wellness sessions are configured, sold and tracked alongside the membership they attach to.
- 06
Locker management
Lockers are assigned, availability and occupancy are tracked, and locker subscriptions are managed per member rather than on a board behind the desk.
- 07
Access control
Membership status is connected to club access, so eligibility at the door is a property of the record rather than a judgement call at reception.
- 08
Point of sale
Memberships, services, passes and products are sold directly from the system, which keeps the transaction attached to the member it belongs to.
- 09
Inventory management
Products, stock availability, internal movement and items sold through the club are tracked in the same place the sale happens.
- 10
Master data
Services, categories, resources, plans and system-level settings are configured centrally, so club teams manage operational data consistently instead of per module.
- 11
AI assistant
Staff can ask about client information, get recommendations and work through day-to-day decisions without leaving the screen they are already on.
- 12
AI working context
The assistant is given the relevant member context, so answers are grounded in that client’s actual information and history rather than generic advice.
- 13
Client intake
Structured onboarding captures goals, lifestyle, activity and preferences before training or assessment, so the first session starts with something to work from.

03 Results
- 10Core modules in one system
- 3AI capabilities inside the workflow
- 7Club formats the platform supports
- 1Shared record per member
Built with
- Memberships
- Reservations
- Reception
- Lockers
- Access Control
- POS
- Inventory
- Services
- AI Assistant
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